Winter Sale 2025 Recap

The Blender Market --> Soon to be Superhive site-wide sales are always an event to look forward to as a customer and a creator.  Customers get great deals with 25% off products that are included in the sale. Participating creators have the opportunity to see a 72.5% increase in their earnings for those six days of the sale in comparison to the average every ol' day selling on Blender Market (which also isn't too shabby).

The Winter Sale was our first site-wide sale to usher in 2025 and saw more Creators than ever choosing to opt in to the sale and being rewarded for it!  This also means there were more products discounted for customers to benefit from lower prices all across Blender Market.

This year's Winter Sale saw more creators than ever before earning money for their work with Blender.  During just the 6 days of the sale, 1483 Creators collected earnings for their work.

It warmed our wintery hearts to welcome 14,409 unique customers through the doors and connect you with creators to grow earnings of $354,858.06 for those creators in only six days.  We also joined the 2% with $4,472.07 raised for donation to the Blender Development Fund.

Here are the full number for the six days of the 2024 Winter Sale.  

  • Gross merchandise value: $474,345.32
  • Creator earnings: $354,858.06
  • Affiliate earnings: $17,530.49
  • Total refunded revenue: $2,628.71
  • Total Blender Dev. Fund donations: $4,472.07
  • Blender Market gross revenue: $94,855.99
  • Total products sold (excluding free): 23,786
  • Total orders (excluding free): 12,451
  • Unique customers (without free) / (with free): 9,237 / 14,409
  • Unique products sold (without free) / (with free): 4,254 / 4,415
  • Average order amount (free excluded): $38.42
We here at Blender Market are happy to continue our mission to elevate and foster the success of Blender artists through hosting a platform full of valuable assets and tools from Creators who are passionate about earnings a living with Blender.  We will continue to work hard to bring customers to these creators and their products as the go-to marketplace dedicated to all things Blender.

So what are we planning to help creators succeed?

Well, we have a lot of items in the works. 

We are beefing up our Affiliate program.  This allows another avenue for Blender fanatics to earn a living by championing the work of creators on Blender Market.  It also greatly expands our audience and drives significantly more customers to Blender Market.  We are working on making this easier and more effective with the ultimate goal of expanding the audience by sharing genuine recommendations of our affiliates' favorite products on Blender Market. 

Have some specific Blender Market products you love and love to recommend?  Learn more about becoming an Affiliate here.

Superhive Bundles will be coming along with the release of Superhive -- which is scheduled for next month!  These will be curated bundles of the best products available on Superhive within a theme. 

We learned a lot last year through our collaboration with Humble Bundle and are excited to host these opportunities directly on Blender Market.

Creator Coupons will be unlocked for all creators regardless of subscription level.  This will allow all creators to run their own promotions outside of the site-wide sales hosted by Blender Market, because who doesn't love a good deal?  All creators will have the opportunity to manage their offers on their own timeline.

See you at the next sale which will be officially hosted by Superhive!